I Will Be There For You - Music Video For Concert Promotion |
A promotional music video for the concert, titled "I’ll Be There for You", was also made, composed and performed by Yuvan Shankar Raja himself, who also appears in the video. Pradeep Milroy Peter, programming head of Vijay TV said, "When we asked Yuvan whether we could do a music video to promote the event, he immediately accepted it", further noting that the whole process, "right from penning lyrics, to scoring music," was completed in a week. The lyrics of the song was written by Na. Muthukumar, which, according to him, would talk about "the relationship the music director and his fans shared".
The video was shot in three consecutive nights at the Prasad Studios on sets created by art director Santhanam, with Vishnuvardhan directed the video, Kalyan doing the choreography and Nirav Shah handling the cinematography, who used a Red Camera for the shoot. The music video was released on 29 January 2010 at Sathyam Cinemas, with directors Venkat Prabhu, Lingusamy and Ameer attending, and was first telecasted on television on the same day.
WATCH THE MUSICAL VIDEO OF I WILL BE THERE FOR YOU
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